Eva Oberholzer is a blockchain enthusiast and expert in customer-focused and data-driven growth and marketing strategies. As Chief Growth Officer and Member of the Management Board at the Cardano Foundation, she identifies and exploits ways to quickly and sustainably create value for the entire blockchain ecosystem, particularly driving the adoption of the Cardano project. Prior to the Cardano Foundation, she introduced an integrated strategy at SEBA Bank to transform the brand from a crypto startup into a global first-ever licensed bank for cryptocurrencies and digital assets. Previously, she held various senior management positions in global companies such as PwC, SIX and State Street, where she ensured a strong market position and managed public perception of the companies. Eva has a Master’s degree in Management and a Bachelor’s degree in Media and Communications from the University of Freiburg, Switzerland.